Cables and Wires (C&W)
The W&C business continues to grow on the back of
strong demand from infrastructure, energy and real
estate. This momentum is driven by sustained public
and private investments. With its scale, brand heft
and execution capabilities, Polycab is well-positioned
to capitalise on these multi-year opportunities.
Understanding the Business Environment
Strong Domestic Demand Fundamentals
- Sustained government focus is driving a
massive expansion of national highways,
targeted to reach 200,000 km by
2037 alongside bridges, airports, and
logistics networks
- India's per capita power consumption
is projected to double, rising from
1,395 units in FY 2023-24 to 2,984
units by FY 2039-40, necessitating
significant investment in generation and
grid infrastructure
- Power T&D is expected to attract
investments of over `9.0 trillion over
the next seven years, with annual
transmission line additions scaling ~5x to
41,000 km by FY30E
- India is rapidly increasing its renewable
capacity from 216 GW to approximately
500 GW by FY 2029-30, generating
significant demand for evacuation
systems and high-voltage cabling
- The Indian W&C market, valued at
~`900.0 billion in FY25, is projected to
grow at 1.5x to 2.0x of real GDP, reaching
an estimated 11.0% to 13.0% CAGR
through FY30
Expanding Opportunities from New-age Sectors
- India’s data centre capacity is projected
to surge from 900–950 MW in FY24 to
2,000–2,300 MW by FY27E (a 30.0%
CAGR). W&C requirements in this sector
are uniquely high, accounting for 8.0% to
10.0% of total data centre capex
- National targets of 30.0% electrification
for private cars and 70.0% to 80.0% for
commercial vehicles by 2030 are driving
the need for over 2.0 million public
charging points
- The `1.4 trillion BharatNet programme
and ongoing 5G rollouts continue to
drive high-volume demand for Optical
Fibre Cables (OFC) across rural and
urban landscapes
- Sunrise sectors, including semiconductors,
electronics, and medical devices, are
rapidly scaling under PLI schemes,
generating high demand for applicationspecific, technical cables
Real Estate, Manufacturing & Logistics Momentum
- The Indian real estate sector is expected
to grow from USD 200.0 billion in 2021 to
USD 1.0 trillion by 2030 (a 19.5% CAGR),
driven by rapid urbanisation
- Residential real estate remains a core
demand driver, constituting 35.0% of
W&C market applications
- A robust commercial real estate
recovery across offices, hospitals, hotels,
and IT parks is driving institutional
cable demand
- Stricter fire and safety norms are
pushing replacement and upgrade
demand, accelerating a product mix
shift towards fire-survival cables and
low-smoke zero-halogen (LSZH) wiring in
institutional buildings
- Manufacturing capacity utilisation is
peaking (~85.0% to 90.0%) in cables for
major players
Large-scale Public Transport and
Mobility Expansion
- Capital investment for railways is
estimated at `2.6 trillion for FY 2026,
with `7.0 trillion+ planned over the next
decade to add 50,000 km of new tracks
- Approximately 1,000 km of metro rail
lines are currently under construction,
with an additional 1,000 km proposed
- Under the Gati Shakti initiative, 200 new
airports and heliports are planned, with
50 targeted specifically in Tier-2 and Tier3 cities over the next five years
- Government initiatives such as PMAY
and the Smart Cities Mission continue
to support sustained institutional cable
demand into FY26
Organised Players Gaining Share
- Organised players have increased their
market share from 61.0% in FY 2014
to 76.0% in FY 2025, driven by GST
enforcement, stricter safety regulations,
and the increasing technical complexity
of applications
- Global W&C is a ~USD 285.0 billion
market. India’s exports are projected
to reach `325.0 billion by FY 2030
(a 20.0% CAGR) as global "China+1"
strategies favour quality-assured
Indian manufacturers
- Organised manufacturers’ revenues are
expected to grow 15.0% to 16.0% in FY26,
supported by pricing pass-through and
robust volume growth
- Higher demand for branded, BIScompliant solutions is accelerating sector
formalisation, successfully absorbing
potential oversupply fears from new
market entrants
Strategic Levers Enhancing Performance
- Strengthening our go-to-market model
by shifting to industry-focused verticals,
expanding solution-led engagement
and deepening relevance in sunrise
sectors such as data centres, EV,
renewables, defence and electronics
- Enhancing market execution through
micro-market strategies, whitespace
mapping, expanded distribution and
stronger engagement with EPCs,
electricians and contractors
- Improving operational excellence
with 24-hour fulfilment capability,
optimised logistics, backward
integration and continuous
manufacturing improvements
- Driving product and brand
advancement through
premiumisation, targeted offerings
by geography/industry, expanded
retail formats (Galleria, Arena,
Shoppee) and sustained ATL/BTL
marketing investment
- Accelerating innovation via our NABLaccredited R&D centre, advanced
material and polymer development,
and the expansion of speciality and
high-performance cable solutions
- We launched the Polycab Excellence
Office (PEO) to make Polycab the most
competitive W&C company globally.
A key part of this strategy is the
'Polycab Excellence Way.' This approach
combines advanced manufacturing,
quality systems and digital tech across
the value chain, from raw materials
to delivery, and enhances efficiency in
five areas: manufacturing excellence,
ongoing improvement, quality, digital
operations and skill development. The
PEO is supported by 24-hour fulfilment
and AI-driven data systems
- Continuing to strengthen sector-based
Key Account Management (KAM) to
better understand evolving customer
needs and improve service effectiveness
- Driving customer-centric outreach by
expanding digital engagement and
strengthening our presence at regional
industry expos across emerging sectors
like data centres and solar
- Implementing a competitive pricing
strategy to accelerate market
expansion, drive volumes, and reinforce
our market share
- Utilising a disciplined back-to-back
metal booking approach to neutralise
raw material price volatility (specifically
copper and aluminium), enabling us
to preserve profitability in a highly
volatile market.
Sustainability
We deliver high-performance, eco-friendly
cables and wires for renewable energy, EVs,
marine, railways and real estate, with a
sustained emphasis on safety, efficiency
and sustainability. Our products meet
global standards (Conseil Européen pour la
Recherche Nucléaire (CERN), CPR and British
Approvals Service for Cables (BASEC)) and
are manufactured using non-toxic materials
and automated processes that minimise
waste and emissions, while enhancing
quality and durability.
Performance in FY 2025-26
Our Institutional Business, a key growth
engine within the W&C segment, grew by
over 50% y-o-y, driven by strong underlying
demand and a renewed Go-To-Market (GTM)
strategy. We overhauled our GTM approach
to manage major named and large accounts
with a dedicated focus, which significantly
enhanced customer satisfaction and
business volume. Furthermore, we witnessed
sustained high-volume growth in the solar
cable segment, successfully supplying
large accounts across the manufacturing,
renewables, transmission, and education
sectors. By improving our internal
governance mechanisms, we substantially
accelerated our delivery timelines, thereby
supporting our institutional customers'
growth aspirations.